”Somebody once told me the definition of hell: On your last day on earth, the person you became will meet the person you could have become.” — Anonymous

### Success is surjective.

A person making £50 million per year is not happier or more sucessful than someone making £24,000 per year.

Success is what you feel like when you wake up in the morning and understand you have a purpose.

When you have people depend on you, you passionately make someones life better.

Money is relative.

You can calculate how much someone truly makes by taking what they earn in a year and dividing it by how many hours they have worked.

Let’s give 2 examples:

Person 1 earns £120,000 per year working 100 hours per week. This results in £24 per hour.

Person 2 earns £25,000 per year working 4 hours a week. This results in £120 per hour.

Someone working longer hours than you does not make them richer.

That person working 100 hours per week has no down time. They rarely go on holidays or enjoy life. The 4 hour worker has as much downtime as one could want.

Money is not a sign of success. Someones happiness is.

An American investment banker was at the pier of a small coastal Mexican village when a small boat with just one fisherman docked. Inside the small boat were several large yellowfin tuna. The American complimented the Mexican on the quality of his fish and asked how long it took to catch them.

The Mexican replied, “only a little while”. The American then asked why didn’t he stay out longer and catch more fish? The Mexican said he had enough to support his family’s immediate needs. The American then asked, “but what do you do with the rest of your time?”

The Mexican fisherman said, “I sleep late, fish a little, play with my children, take siestas with my wife, Maria, stroll into the village each evening where I sip wine, and play guitar with my amigos. I have a full and busy life.”

The American scoffed, “I am a Harvard MBA and could help you. You should spend more time fishing and with the proceeds, buy a bigger boat. With the proceeds from the bigger boat, you could buy several boats, eventually you would have a fleet of fishing boats. Instead of selling your catch to a middleman you would sell directly to the processor, eventually opening your own cannery. You would control the product, processing, and distribution. You would need to leave this small coastal fishing village and move to Mexico City, then LA and eventually New York City, where you will run your expanding enterprise.”

The Mexican fisherman asked, “But, how long will this all take?”

To which the American replied, “15–20 years.”

“But what then?” Asked the Mexican.

The American laughed and said, “That’s the best part. When the time is right you would announce an IPO and sell your company stock to the public and become very rich, you would make millions!”

“Millions — then what?”

The American said, “Then you would retire. Move to a small coastal fishing village where you would sleep late, fish a little, play with your kids, take siestas with your wife, stroll to the village in the evenings where you could sip wine and play your guitar with your amigos.”

#### Legacy

Build a legacy that lives long after you. Measure your impact on humanity not in popularity or how much you make but how many lives you have touched.

When you die, all the stuff you worked for goes away. All your money, your house, your clothes, they all go. Your life ends. What is there after your life? A legacy. A legacy is the only thing you can give on past your own life. And it’s the only thing that matters.

Every day you should try to give back more to society than what society has given to you.

#### Friendships

You are the sum of your seven closet friends

Unforunately, this is true. Your seven closet friends define who you are. If you’re friends with people who don’t want to do anything with their lives, who just sit around all day doing nothing well… You’ll be like them.

If you’re friends with people who inspire you every single day, people who actively try to make a difference to the world you’ll see how your world will change.

Your family and friends in the most cases are the people that are going to discourage you the most. The people who have no goals, who have no aspirations will always try to kill off the moon shot dreams of another — even if they don’t mean to.

It’s important to understand that the only person you need to seek approval from is yourself. Is 7 year old you going to be proud of you now? Is 70 year old you going to be proud of you now?

Are you proud of you now?

If the answer is yes, do it. No matter what.

Family and friends are only proud of you after you have achieved greatness. It’s important to understand that when you’re first trying to achieve it they won’t like it. They’ll worry that you’ll fail.

If you don’t believe in yourself, no one else will. Do so now, it’s just a matter of choosing and it is as simple as it sounds.

When you become sucessful you’ll start to tell your friends. You’ll see them this advice, this same advice that every successful person gives to anyone who asks.

These friends will say thanks, but they won’t take action. They’ll know the advice but they won’t follow through with it. This is because they don’t believe in themselves.

#### Failure

The truth is, successful people fail fast. The difference between a master and an apprentice is that the master has failed 10,000 times more than the apprentice.

It’s okay to fail. It really is. I fail all the time. It upsets me but it just makes me that more determined to achieve greatness.

When I first applied to university, I failed all 5 offers. And that’s okay. Failing is not the end of the world.

Shoot for the moon, because even if you miss you’ll land amongst the stars.

Nothing in life is easy. But, doing the things you love no matter how hard makes them enjoyable — which makes them seem easier to you.

Most of this advice sounds easy on paper but you can never truly learn these lessons from reading or observing, you must experience them yourself.

Someone who inherently believes they are a smoker will remain a smoker. Someone who inherently believes they are a runner will continually run.

You need to label yourself as what you want to be, not what you are.

If you want to be successful, you need to label yourself as successful.

### Wealth

95% of millionaires have more than 1 revenue stream. Even if it’s not a large income a small amount will add up.

A rich person doesn’t just buy a nice Rolex or nice clothes. They understand that in order to have that money they need to get their money to work for them.

They take their money and they put it to work. They make their money produce more money for them. This is incredibly important.

Rich people don’t just have £1000 and buy something nice. They invest the money and then the returns on that £1000 they’ll use to buy something nice.

True wealth is having assets which earn money while you sleep. Granted, it does not have to be a lot of money but it is still money.

It is entirely possible to make money for free. You do not have to first invest money in order to make it.

You’re not going to get rich by investing time into a business. You’ll need to own equity, a part of a business. You’ll need ways to make money for you while you sleep.

When you’re finally wealthy, you’ll realize that it wasn’t what you were seeking in the first place.

### Time

Time matters, a lot. If Bill Gates and his \$100 billion wealth cannot buy back a second of time. It is important to understand that your time matters.

So let’s say you’re going to the cinema. You’re going to watch a 2 hour film. This film costs you £15 in total. Except it doesn’t. You just spent 2 hours of your life doing nothing. Those 2 hours could of been spent working.

The true cost of that cinema ticket lies in how much you’re worth per hour. You could be learning, you could be writing, you could be working. I estimate my current time at £20 an hour.

If I can get someone else to do something for me within an hour for less than £20 then I’ll get them to do it. For example, mowing the lawn. I can pay someone £15 to mow it for me.

Although I could of saved £15 and done it myself, I would of lost an hour of my time. And my time is worthwhile. I cannot buy back a single second of time, no matter how hard I try. That £15 spent to get the lawn mowed is an investment in myself.

I am paying someone else money to give me time to work on myself. That is a self investment.

At the same time, it’s unhealthy to always be working. Everyone needs time off to enjoy life. It’s all about finding the perfect work-life balence. Self-compassion is important.

It is important to be kind to yourself, to have days off. You can be too busy to meet for coffee whilst having an uncluttered calandar.